Durelle Price
Durelle Price is dedicated to building strong communities by strengthening families and youth. She serves as an educator, coach, motivator, and coalition/initiative leader mobilizing communities across the country and building their capacity to serve. The Family Matters Seminars and Workshops founder and author of programs such as Intelligent Dating, Teen Esteem, Successful Survivors and Response Matters, Price hosted the Nashville public television educational series “Family Matters” featuring her award-winning dating violence prevention program DATE SAFE.
Durelle pioneered projects including: The Community Accountability Project; Kids in Crisis—Helping Hands; PeaceFeast ’99 and most recently Operation Yellow Dress bringing The Yellow Dress, a one-woman dating violence prevention play, to Texas schools. She serves on the New Beginning Center board and has been strategic consultant and board officer to the Rockwall Community Solutions Cooperative and is formerly: president of ANTHEM Family Safety Council; president of a Tennessee regional task force; and liaison to the National Coalition Against Domestic Violence.
Her professional journey advanced from Victim Advocate, Crisis Counselor, and Executive Director to Leadership Consultant at FranklinCovey. Durelle worked with Dr. John Covey to write and design custom curricula including the highly acclaimed 8 Habits of a Successful Marriage program. She has traveled across the U.S. certifying educators to facilitate to military, couples, parents, and youth. Currently, Durelle embraces her role supporting educators as they guide students and their schools to new levels of excellence through The Leader in Me initiative. Price was honored to serve as a consulting writer on best-selling author Sean Covey’s book, The 6 Most Important Decisions You’ll Ever Make: A Guide for Teens, which features highlights from her Intelligent Dating program.
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FranklinCovey Consultant Blogs | Durelle Price | Agency Missions
The “Perfect” Whirlwind
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Every day the perfect lea
der spends the last few minutes of the day planning the next. Each hour broken down into perfectly detailed steps toward a series of well-defined goals. In a perfect world, you wake up with the energy and resources to ascend those steps and embrace your goal. However, much to your disappointment the world is not perfect and neither are you.
If you wear various hats as I (and most of us) do, you often find yourself defined by the roles associated with those hats and validated by the execution of your goals. I have strived to be the perfect wife, the perfect mother, the perfect daughter, the perfect sister, the perfect friend, the perfect consultant, the perfect student, the perfect… Until I have found myself in the “perfect” whirlwind. At times, I couldn’t see for all the projects and commitments whirling around me. It appeared I’d forgotten how to say “no.” For some reason in my life, I equated saying “no” with failure, or at a minimum inadequacy.
Perhaps the same is true for you in business. You strive for perfection, say “yes” to every goal, and find yourself caught in a roaring whirlwind-unable to progress-feeling as if you are failing. To fight the whirlwind, you must be proactive rather than perfect, and you need discipline. In fact, what you need is four disciplines-The 4 Disciplines of Execution.
In my role as a community mobilizer, the goals are substantial and impact many people and organizations. Facilitating the 4 Disciplines process, the first thing we do is identify 2 or 3 Wildly Important Goals (WIG’s). These WIG’s drive everything we do. To reach those sometimes lofty goals such as lowering gun violence, or minimizing family violence, the laser focus and dedicated cooperation of many people and organizations is vital.
Identifying commonalities in agency missions and aligning representatives from those agencies on one collective goal is quite a task. However, when the 4 Disciplines are applied, it is accomplished and the results can be astounding. Take the city of Aurora, IL for example. They partnered with FranklinCovey and identified their number one WIG as lowering gun violence by 20%. Every member of each city department focused all their energies on that WIG and voila! Eight months later, not only did they lower gun violence by 21%, but gun-related homicides were reduced by 75%! They indeed conquered the whirlwind.
Another community partnered with FranklinCovey to strengthen families and improve the welfare and future of their children. We customized curriculum for The Jacksonville Network for Strengthening Families which became The 7 Habits of Successful Families in Jacksonville, and the network deployed it throughout Jacksonville, FL. Having successfully served their goal of over 3000 families now, their methodology and results has become the model for similar initiatives across the country.
Avoiding the whirlwinds takes effort, but is easier when you employ this system of disciplines. I was privileged to be there at the beginning of both of these city initiatives and can attest to the courage and determination that Aurora’s Mayor Tom Weisner, and Jacksonville’s Pete Jackson and Robyn Cenizal demonstrate daily as they lead these legacy-building projects.