Holly Procter

Holly Procter serves as FranklinCovey’s Chief Revenue Officer, focusing on revenue and new logo growth.

Her career spans many industries, including enterprise software, technology, consulting, and healthcare. She has led in Fortune 100 and Fortune 500 companies and high-growth startups including LinkedIn, Gallup, Clari, WeWork, and Incredible Health.  

She has been responsible for all core revenue functions including sales strategy, revenue and logo growth, operations, global expansion, forecasting, pipeline and funnel performance, sales tech stack, and customer relationship management.  

A trusted partner, and advisor to boards of directors and C-Suites, Procter has held executive leadership roles such as Chief Revenue Officer and Go-to-Market Advisor. Having lead teams with hundreds of people in global revenue organizations, she has extensive experience in consistently exceeding revenue targets, orchestrating go-to-market planning and revenue cadences, international expansion, mergers and acquisitions; product launches, building and launching sales enablement programs, deploying and instrumenting leading sales technology, and in hiring across all core revenue roles to build world-class revenue organizations.  

Having consulted with venture-backed, high-growth start-ups, Procter advised and assisted in the transition from founder-lead sales to sales-lead sales. As an advisor, she partnered with top-tier venture capital firms, including SoftBank, Andreessen Horowitz, Sequoia, and Bain Capital Ventures.  

Procter earned an MBA and a bachelor’s degree in business administration, management, and marketing from the University of Nebraska-Lincoln. She is a CIMBA International Process Consulting Six Sigma Green Belt, Kepner Tregoe (Decision Analysis and Problem Solving).  

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