FranklinCovey Blog
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Six Simple Steps To Create A Customer-Centric Sales Culture That Builds Trust And Results
Almost every company claims to put the customer first, but the reality is that this business promise gets...
Leading Your Sales Team By Understanding Where They Are On This Axis
Every sales team is made up of individuals with different strengths and weaknesses, but too many sales managers...
Want To Get To Yes In A Sales Meeting? Start With No.
Starting with no is the opposite of how most salespeople think, of course. Which is why it's one...
Biggest Selling Mistake? Overwhelming The Buyer. Here’s How To Keep It Simple.
Too many sellers foolishly focus on their memorized pitch at the expense of the buyer’s specific wants. They bombard their...
Sales Managers Can Have A More Predictable, Successful, Low-Stress Job By Doing This One Thing
Sales manager is a stressful job at many companies, but it becomes even tougher when the job focuses...
The 3 Words Every Salesperson Needs To Understand
According to a new poll of B2B buyers, three out of four preferred to have no interaction whatsoever...
Bad News: No One Wants To Hear Your Sales Pitch. Good News: There’s Something You Can Do About It.
For salespeople, the only right time to tell their own story is when it's relevant to the customer.
The Secret To Predictably Finding New Sales Opportunities
Effective leadership plays a pivotal role in the success of any company in today’s fast-paced and ever-evolving world....
I can’t decide which of our many goals are the highest priority and where to focus our time.
Confucius said, “He who chases two rabbits, catches neither.” We know that in most areas of life, focus...
I want to motivate my team to get the most important things done.
Why is it vital for leaders to know how to properly motivate their teams? When projects come up...